Lately you may have seen a promo offer with the label "Black Friday". But among the people of Indonesia itself this term is not as popular in the land of uncle Sam there. Actually what does Black Friday mean? What secrets are hidden behind this Black Friday expression? What else is Cyber Monday? Why should you pay attention to this? Let's explore together.
When is Black Friday and Cyber Monday?
Black Friday is celebrated on Friday after the Thanksgiving holiday in the United States. This year falls on November 25-27, 2016. While Cyber Monday is held on Monday after Black-Friday, which this year falls on November 30, 2016.
Who found Black Friday?
This term has existed since the end of the 19th century, usually to describe a financial disaster. The first use used in the context of modern shopping is in 1961, in an article noting that New York police dubbed a day for busy shopping with the term Black-Friday. Similar reports also came from Philadelphia in 1966 in the publication of "traffic jams and large crowds". The goal is to prevent buyers from leaving.
Why does Black Friday happen?
Firstly, Thanksgiving is the last big holiday before Christmas so it will remind you that the big celebration is coming soon and needs preparation. Second, Thanksgiving's "off" day of work was overseen by retailers to offer deal specials on 'Black Friday' to attract people to their stores.
What about Cyber Monday?
Cyber Monday actually leads to online shopping, a day where many people panic because they have not shopped at Black-Friday. They open the PC and start browsing the existing online shop. Cyber Monday was first coined by Ellen Davis, Senior Vice President at the US National Retail Foundation in 2005.
The source this time, Techradar mentions as human nature or maybe we think as a marketing trick, which is making a big discount, then provide a very limited number of items. The so-called "doorbusters" make some consumers behave the way they are in the world of "The Walking Dead" (in the US). Yes the average only resulted in minor injuries only.
Then, whether Black Friday & Cyber Monday is good news?
For bargain hunters, of course the answer is "Yes!". Of course, by staying a "smart" buyer in choosing various Black-Friday offerings are served. Black Friday online promotions can be an alternative for you who have limited time. For gamers and technophiles, do not miss also Black Friday deals from Pemmz for products that may indeed be a target.